The Organic Consumers Association has a leaflet for the Appetite For A Change program and encourage people to circulate their leaflet which can be found by clicking here.
The association aims to draw attention to the problems that face children “a literal epidemic of food allergies, obesity, asthma, premature onset of puberty, childhood cancer, and diet-related behavioral and learning problems(Organic Consumers Association).”
This topic has become more interesting to me since reading The Omnivore’s Dilemma for another class. The book fits in with this class and article because it is an example of one form of media trying to heighten awareness of the social and environmental issues that result from the changing ways in which meat is produced in mass quantities and the effect that it has on our health, especially the health of children as the “Appetite For A Change” campaign addresses. It is another form of an informational campaign to change behaviors and promote eating organic and practicing environmentally friendly practices.
I never realized the need for organic and locally grown food until reading this book. After reading it, I have decided to try and eat more organic and locally grown food myself, I therefore think it is only fair that we try and protect the health of our children by doing the same and introducing organic food into school lunches.
Michael Pollan describes the CAFO's (concentrated animal feeding operations) where cows are fattened up and prepared for slaughter. The cows have no room and stand around all day in their own filth. They do not clean the cows before they slaughter them, so there is a mixture of feces in the meat, which they attempt to clean with bleach, but some particles get through. It was an unsettling description to read and an even more unsettling picture.
Paying attention to the way food is grown and processed needs to be a priority of every person in this country. In the book, the author Michael Pollan states that “three of every five Americans are overweight; one in every five is obese (102)”. But the reason why this is so important to children and introducing organic foods to school lunch menus is because the Journal of the American Medical Association predicts that a child born in 2000 has a one in three chance of developing diabetes (Pollan, 102).
Source:
Organic
Consumers Association. Appetite For A Change. Retrieved from http://www.organicconsumers.org/afc.cfm
Pollan, Michael. (2006). The Omnivore's Dilemma. London, England: Penguin Books.
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